As I write, it’s raining. Plus ça change. But that doesn’t stop there being a fabulous new issue of CIO Connect magazine out! Hooray!
I designed it from front to back, and this issue, like the last one, I was asked to create some illustrations. Here are some of the purty pages for your eyes’ happiness!
is it really three sweet months since I have blogged? *slaps wrists* See the thing is that I know one should blog like maybe twice a week but sometimes life gets in the way a bit and I’m easily distracted and OOH LOOK KITTENS ON THE INTERNET
So, I’m going to try and update you with some of the work I’ve been doing lately. For starters, here’s the most recent issue of CIO Connect magazine. Lovely editor Mark Samuels has asked me to do a bit more illustration for the publication. You can see sections of illustrations for the up-and-coming Autumn issue on my Facebook page now (just to tease you). I’ve been able to take a bit more time with those ones; I had very little time to do the illustrations below – I like them, but I think the ones for next issue are a bit better developed!
Click on any image for a bigger view.
CIO Connect cover. Awesome photography as ever by Martin Burton
CIO Connect has been a loyal client since 2003 and I’ve been designing the branding for their annual conference for top IT types for, hmm, three or four years now. Looking back on the way we came to this year’s final image, I thought it might be a great illustration of how I work together with my clients to create an image that works.
This October’s conference theme is “Embracing the Unexpected”; so late last year (they are organised types at CIO C) they asked me to come up with some ideas around the theme.
I came up with the following rough ideas:
CIO Connect said that they liked the Jackalope (being a ferocious antlered version of a rabbit) coming out of the magician’s hat, but they thought it might not be obvious enough. Perhaps something more overtly ferocious might work? So I created some rough inkings of crocodiles (text was to go across the black arm of the magician). At first I struggled with the idea of what the magician was to grasp, & so gave the croc some bunny ears. Then the jaw-holding idea came to me. I sent both ideas to the client, despite thinking the latter a lot stronger. Normally I wouldn’t do this (David Carson said once never to show the client something you don’t like as that’s what they’ll choose) but I trusted the people at CIO C to pick the better one – and also, sometimes great ideas are born from humble beginnings. Thus:
We like the second one, they said. Can you develop it?
Well, I redrew and I inked and I scanned and I coloured and dear reader, I made this, the final design, with lettering and brand colours:
The response: “I love it!! …thank you so much it’s fab and so different from our usual!”
Hello. I made some doodles. Thinking of developing their style into a new way of illustrating. I especially like the owl and the leaf.
I received a very handsome surprise package in the post today. Handsome surprise packages always light up my life, but the contents of this one made me hop up and down with joy. Within, you see, were bundles of printed file copies of a couple of lovely jobs I’d just completed for the National Museum Cardiff. They’re activity books, designed and written for children visiting the museum, and very exciting.
I was asked by staff in the Learning Department to come up with designs that looked a bit like scrap books, while still retaining the Museum’s branding style. The two booklets – one for the Clore Discovery Centre and one for the newly re-opened art galleries – are thus filled with scanned scraps of paper, post-it notes, paper-clips, sellotape, Polaroid photos and blu-tak.
I used three typefaces on each project – Univers, which is the Museum’s standard typeface, to ensure brand consistency, a rough typewriter font (one that works with the ŵs of the Welsh language, too – hooray!) for highlighted text, and crumpled playful grungy fonts for the headers.
The booklets are Welsh one side and English the other, with a united page in the centre spread that works for both.
I did plenty of fun quick little illustrations for each booklet – starred asterisks, inky boxes, felt-pen trophies and hands pulling shapes. 
Click on any pic for bigger.
The challenge for this sort of work is two-fold. Firstly, the booklets were to be interesting and engaging and have this rough, curated feel. I was shown examples of other museums’ efforts and asked if I could produce something that didn’t copy them but had the same hand-finished feel. Yet the booklets still had sit within the Museum’s branding and not feel at odds with the rest of their publications. This is achieved with the band at the top of each cover, and with the Museum’s own typeface as body-copy, as mentioned.
Secondly, when presented with a request to create something that feels hand-made and cobbled together, there’s a real risk of a lack of balance. It’s pretty easy to enter the perilous realm of the dog’s breakfast. The thing to do is to establish some rules. I stuck to a rigid three-column grid with 5mm margins. Overall, colours are fairly limited, margins are always adhered to and there is a consistency of inky line all the way through. The post-its are regular little notes to encourage readers to act, and all the pages are given structure with standard headers.
Hope you like these as much as I do!